Tag Archives: promotion

Promoting Proboscis

Leaflets, TV adverts, magazines adverts – the conventional way of promoting a product or company. However, having looked at the StoryCube promotion for Proboscis, the alternative to a leaflet, I have different thoughts now promotional methods and their effects. The cubes aren’t your average promotional piece, telling the audience what Proboscis as a company does. […]

Common or Distinctive….?

Newspapers, magazines, leaflets, radio, TV, digital…all traditional ways of promoting a product or brand. Advertising and promotion should be innovative, different and unique for it to be effective. Seeing the same old advert or getting the same old leaflet through the letterbox, which like most people undoubtedly, I throw away without reading it, maybe starting […]